Learn everything SEO from the best at our next Live event! Wednesday, February 15th at 12 PM EST (Free Entry!)
I achieved sales in just the first few weeks alone for the new product line. I began to show a consistent pipeline of activity around the latest web and SEO artifacts, with weekly orders flowing in from target audiences.
We instrumented all conversion tracking and implemented all data collection, KPIs, and reporting around new assets and funnels that came from them.
The engagement ended when the client decided to sell/merge with another company that had no use for the Millenial moms segment or products.
expert
This brand hired me to implement a strategy around reaching a particular audience, Millennial moms, with eco-safe, non-toxic home cleaners safe to use around kids and pets.
The challenge with this customer was a total lack of any data collection, audiences, or other audience-specific info, so all development of SEO had to focus on the market as if it were 100% new.
As well, the company leadership possessed a complete lack of any knowledge of SEO, SEM, or other digital marketing methodologies, so it was in part a strategy and tactics implementation but also an educational process as well.
Since this was a "ground-up" campaign, our process was:
I achieved sales in just the first few weeks alone for the new product line. I began to show a consistent pipeline of activity around the latest web and SEO artifacts, with weekly orders flowing in from target audiences.
We instrumented all conversion tracking and implemented all data collection, KPIs, and reporting around new assets and funnels that came from them.
The engagement ended when the client decided to sell/merge with another company that had no use for the Millenial moms segment or products.
SEO,CRO,Paid Ads
Baby
Put your e-mail in and we'll arrange a consultation call for you
Billage is a CRM and invoicing software for SMB and freelances. The challenge was to increase leads through PPC and CRO and to get a lower CPC.
Teami started off selling wellness teas and now they also have a successful skincare line. Teami uses influencer marketing to promote their brand and drive traffic to their website to convert new customers.
Plated was a new startup and needed to grow rapidly. The challenge was to find new ways to grow outside of the traditional channels. At the time Facebook was not known as a growth channel but we were not only able to make it work but we were one of the first major success stories for Facebook ads.
Client runs a $100 million/year B2B ecommerce brand (owned by Berkshire Hathaway) selling raw product and manufacturing supplies to jewelry designers. They were always scared of launching with paid ads, as their previous experiences were that they just reached their existing customers; who would have purchased anyways.
