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In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Grow a community of followers that want to save on their groceries in a unique and original way.
I was responsible for developing the content strategy to grow a community on TikTok for eezly.quebec, which compares food item prices between grocery stores. I used the expertise and knowledge that I gained from the previous business account I grew, eezly.com, to create a successful content strategy for this brand.
In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Other,Content Marketing,Marketing Strategy,Social Media Management,Other
Food & Drink
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Our acquisition channels and ads need to explain this complex proposition into simple and easy to understand message as well as overcome the initial 'sticker shock'. Since we're all-inclusive, the monthly price is naturally higher than what consumers normally see on leasing deals.
As Head of Growth, I'm at the forefront of driving the acquisition strategy.
Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels
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MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
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