
In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Grow a community of followers that want to save on their groceries in a unique and original way.
I was responsible for developing the content strategy to grow a community on TikTok for eezly.quebec, which compares food item prices between grocery stores. I used the expertise and knowledge that I gained from the previous business account I grew, eezly.com, to create a successful content strategy for this brand.
In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Other,Content Marketing,Marketing Strategy,Social Media Management,Other
Food & Drink
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The main challenges with working on this account were doing a complete overhaul of their creative direction and building a content structure that would help promote their application accurately. Understanding the product in-depth, and the best way that we could bring it to the eyes of their customer base and relevant users was also tricky. Finding original topics to help us build their social media and promoted content is something we have to deal with on a monthly basis as well. To keep things interesting for the users and for their unique community, we ensure a healthy content rotation and hyper relevant ideas.
The International Conference on Fatty Liver focused on the clinical needs and best practices for diagnosing and treating Fatty Liver. Raised awareness across all medical specialties to help guide and treat patients.
Build a brand and develop a conference that deals with a niche topic within hepatology that has not yet completed the clinical trials for the medicine needed to help patients. Compete against other conference dealing with the topic connected to large associations.

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.