
In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Grow a community of followers that want to save on their groceries in a unique and original way.
I was responsible for developing the content strategy to grow a community on TikTok for eezly.quebec, which compares food item prices between grocery stores. I used the expertise and knowledge that I gained from the previous business account I grew, eezly.com, to create a successful content strategy for this brand.
In just two months, this new account gained over 28.4k followers and over 1.5M views, all organically. This visibility also helped eezly acquire over 435 new users for their grocery comparison feature.
Other,Content Marketing,Marketing Strategy,Social Media Management,Other
Food & Drink
Put your e-mail in and we'll arrange a consultation call for you
The Canadian tax industry is very competitive. TurboTax and H&R Block are the giants in the space. SimpleTax came along with any innovatively easy product and fun product that challenged the status quo. The brought fun to a stale space. My job was to efficiently bring in new customers to simpletax.ca through primarily paid search, and assisted with paid social activities. It was very important the message was 'on brand' which had a more 'fun' approach than the competitors. We also had tight CPA requirements as the payment model was a 'pay what you want' or donation model.

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.