I was able to utilize a full funnel approach with Discovery and YouTube to help continue bolstering awareness alongside our search keyword campaigns to reduce our cost per purchase.


I was able to help set realistic expectations on the campaign level while looking at an overall average account cost per purchase of under $64, down 10% in just a couple of months.

0.1
CPO

The Challenge

Keeping cost per purchase down in an extremely competitive food delivery space

The Process

The food kit delivery space is extremely competitive and with Keto & meal prep being such a popular diet we had to find ways to really set ourselves apart and help to solve consumer's problems.


We utilized YouTube and discovery to really position how easy the food was to keep our lower funnel campaigns full and remarketing lists active.

The Solution

I was able to utilize a full funnel approach with Discovery and YouTube to help continue bolstering awareness alongside our search keyword campaigns to reduce our cost per purchase.


I was able to help set realistic expectations on the campaign level while looking at an overall average account cost per purchase of under $64, down 10% in just a couple of months.

Skills Used

Paid Ads

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1

ROAS

Glowshift Guages

The brand was only doing retargeting for Facebook ads and needed someone to come in and build a full-funnel build for them. I was able to build a full-funnel for them using Facebook ads. We scaled the ad spend from $3k/month to $14k/month while maintaining 14x ROAS.

0.5

CPL

AAA Renovations

AAA Renovation is bathroom and Kitchen remodel company using modern approaches to home renovation nation wide. Some of my success as a contractor for this company had to do with the creative strategy as well as coming up with copy that would resonate at a local level.

0.8

CPL

Social Clout Club

Create consistent marketing funnel that produces reliable results

3

CPL

Avoca Pools

Avoca pools were interested in filling their seasonal calendar with new pool installations early in the season. The goal set was to book 5 months of installations (10 to 15) of custom inground pools in a 60 day period.



Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.