Managed a $70K influencer campaign over the course of 6 months with the main objective of brand awareness. Was able to achieve >$90 CPM.
expert
Managed a $70K influencer campaign over the course of 6 months with the main objective of brand awareness. Was able to achieve >$90 CPM.
Marketing Strategy
Beauty
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One challenging project was working on Rue La La’s exclusive “Madison Avenue” boutiques where vintage Chanel and other very high-end clothing and accessories were sold on our website. Some items were sold for upwards of $10K and they were final sale, unable to be returned. So, writing product descriptions that were accurate and extremely descriptive was imperative. I strengthened my attention-to-detail skill set in this role.