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After a month and half of work and continuous testing and improvement. We were able to decrease their CPA by over 50%, going from $35-$40 per new customer acquired, down to $15-$20/acquisition.
Flavored PB Co, was struggling to bring down their top of funnel cost per acquisition, mainly due to strategy and lack of creative output.
To help lower their CPA, we initially accelerated the output of creative on a weekly basis, improved their funnel structure, and implemented our own facebook advertising SOP to improve their testing for audiences and creative. Then we set out to test through the creative, copy, audience combinations to find the right fit and scale those ads.
After a month and half of work and continuous testing and improvement. We were able to decrease their CPA by over 50%, going from $35-$40 per new customer acquired, down to $15-$20/acquisition.
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pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.
The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.
Build a Landing Page for the Holidays, itegrated with Shopify and apps for free gifts, quntity breaks app and Gift Card experience.
Lead Generation Landing Page.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
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