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Gocompare.com is a financial services comparison website that provides comparison details for vehicle and home insurance and financial products. I managed a team of two digital marketing executives and I was responsible for a monthly multi-million dollar budget, integrating paid media strategies into performance marketing plans. Part of my responsibilities were managing campaigns, optimizing the funnels and reporting.
I completely restructured all paid search accounts, by reducing their size drastically, increasing their efficiency (my team was able to spend less time managing day-to-day tasks, and more time focusing on the overall strategy of their accounts), and improving the conversion rate and conversion volume, while decreasing CPCs and CPAs.
Paid Ads,Paid Ads
Finance
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I provided social media management and email marketing for this client. We worked on brand awareness and took a very product/ service based approach to the marketing strategy since the main goal was to get people to book a service to come into the spa. In the spa and online we push products we knew those customers were loved. We had great success with my social media and email marketing assistance!
A fashion film and stills showing the heart of the amazing Mulias Swim brand. Inspired by the essence and main inspiration of the Mulias brand. Mulias – meaning noble and majestic. Empowering women of all ethnicities and body types.
Client lost rankings to WebMD and other competitor pest control companies. Much of this was due to the website being slow, content which is not updated, and other issues.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
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