With the implementation of a cleaner keyword and shopping structure, we improved efficiencies whilst growing performance. Seeing a 45% increase in traffic, whilst both Profit increased by 116% and ROI by 30%.
expert
I took on this contract a few weeks prior to the UK lockdown. Working with their in-house PPC team we were able to navigate the challenging period and achieve record-breaking performance. Throughout we were still able to continue with a scaled plan of testing, restructuring and continued drive for efficiencies. Additionally, we expanded the team by 4 people too!
With the implementation of a cleaner keyword and shopping structure, we improved efficiencies whilst growing performance. Seeing a 45% increase in traffic, whilst both Profit increased by 116% and ROI by 30%.
Paid Ads,Google Shopping,Apple Optimization,Paid Ads,Marketing Strategy,Paid Ads
Electronics
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My engagement with Rainier began with a site audit for the Outdoor division. It has since grown to a comprehensive marketing partnership across Shade, Outdoor and Industrial. The goal of the initial audit was to identify as many opportunities for UX and SEO improvement as possible that the internal team could handle implementation for without incurring additional costs.