With a new website sales were initially slow, but once the conversion rate optimizations were implemented sales took off, and the conversion rate now stands at over 4%.
Expanding Kisco Candles on their DTC channel with effective Conversion rates. Kisco has made their Amazon presence a success, and take it further by establishing their DTC channel.
We started with a full branding package that makes Kisco stand out, and then built a fresh DTC website for the modern day Kisco debut into the DTC world.
With a new website sales were initially slow, but once the conversion rate optimizations were implemented sales took off, and the conversion rate now stands at over 4%.
Web Development,Web Development,CRO,Paid Ads,Google Shopping
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This was a brand new restaurant and they had zero online assets and no presence online, which for a restaurant means certain death. So they needed to get on the popular and more established platforms like Google Search, Facebook, and Instagram and we're currently working on an organic TikTok strategy to really blow up our exposure and the number of daily orders coming in.
I helped to create the website on WordPress and set up the foods they sell on WooCommerce so we could use that as a catalog to promote on Facebook, IG, Google Shopping, and other product awareness placements.
The main goal has been to generate customers for their lunch buffet and get exposure for dine-ins at night.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.