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The most recent result that I am very proud to share is that last month we generated 58% of brand revenue from Email Marketing alone! And the craziest thing is we are not done, we are continuing to add new flows and optimize old flows... optimizing our campaign copy, design, and even send times. I am excited to see what this account will look like in the upcoming months!
This brand didn't have an Email Marketing or SMS Marketing strategy in place before partnering with us. A challenge we faced was that their brand was built on sales. The audience didn't want to purchase unless it was a discount or some sort of incentive. It was a long process to make this brand not reliant on just sales, and it is still a challenge we face. But by nurturing customers and subscribers and providing them with value-based emails, we were able to change the way customers shopped at KynCare!
We created everything from scratch. We used Klaviyo for email marketing, flows, and campaigns. And we used Postscript for the new subscriber popup and SMS marketing automation and campaigns. We are in charge of strategy, campaign planning, copy, design, and implementation.
The most recent result that I am very proud to share is that last month we generated 58% of brand revenue from Email Marketing alone! And the craziest thing is we are not done, we are continuing to add new flows and optimize old flows... optimizing our campaign copy, design, and even send times. I am excited to see what this account will look like in the upcoming months!
Email Marketing,Copywriting,Branding,Marketing Strategy,SMS Marketing
Beauty
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Take over digital marketing efforts, mainly Google CPC and social ads, and get account performance back to historic levels. CBD had experienced serious revenue issues after launching a new website. Total sales through digital were down 40% YoY, mainly stemming from digital channels and SEO.
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This client came to me because the weren't seeing conversion coming from the ads, and the structure of the campaigns was "very confusing". There were keywords buried within campaigns with hundreds of ad groups, that didn't get a chance to perform or see the light of day. In short, the structure was all messed up.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
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