0.3
CPO

The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Health & Wellness

Results by the numbers

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More Case Study

0.35

CPO

Umami Cart

  • Developing a holistic growth plan that took all paid channels into consideration and balancing with organic channels
  • Driving a net positive ROAS on Facebook and finding success with non-dynamic ad formats
  • Scaling Google search


Thai Long

They wanted to retain more customers and acquire new ones through social media

0.5

CPO

Made by Nacho

Launched new brand in April of 2021. Unique challenge was avoiding leveraging all marketing on celebrity status of Bobby Flay to ensure longevity

15

ROAS

thelumishop

Fresh start, no major website sales, all sales through booth selling at festivals. Only organic posting on social media platforms.


Overall lack of knowledge and new to marketing/advertising, because of this, it was an overall teaching and education experience as well.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.