Lumber Liquidators (eCommerce)

- Increased affiliate revenue during the first month of COVID by 4.9x ($85,148.89 in March 2020 VS $417,628.21 in April 2020).

- With this merchant, I saw search volume started to increase rapidly during the month of April, I quickly increased bids which allowed me to capture over twice as many searches. This combined with the increased conversion rate from COVID put LL in a really good spot. They are now maintaining $200k+ in rev a month post-COVID rush.  

The Challenge

The Process

The Solution

Lumber Liquidators (eCommerce)

- Increased affiliate revenue during the first month of COVID by 4.9x ($85,148.89 in March 2020 VS $417,628.21 in April 2020).

- With this merchant, I saw search volume started to increase rapidly during the month of April, I quickly increased bids which allowed me to capture over twice as many searches. This combined with the increased conversion rate from COVID put LL in a really good spot. They are now maintaining $200k+ in rev a month post-COVID rush.  

Skills Used

Paid Ads,Paid Ads

Industry

Home & Garden

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