
We took the ROAS of the campaigns from 1.2 to 2.4+ in 2 months
The client couldn't get sales online at a decent ROAS
We created a new website with CRO best practices, enabled a social media strategy and launched ads on three channels
We took the ROAS of the campaigns from 1.2 to 2.4+ in 2 months
Paid Ads,Paid Ads,Paid Ads,Social Media Management,CRO,Web Development,Web Development
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Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels

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