We took the ROAS of the campaigns from 1.2 to 2.4+ in 2 months

2.34
ROAS

The Challenge

The client couldn't get sales online at a decent ROAS

The Process

We created a new website with CRO best practices, enabled a social media strategy and launched ads on three channels

The Solution

We took the ROAS of the campaigns from 1.2 to 2.4+ in 2 months

Skills Used

Paid Ads,Paid Ads,Paid Ads,Social Media Management,CRO,Web Development,Web Development

Industry

Pets

Results by the numbers

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More Case Study

0.25

ROAS

dear cleo

Start-up bridal industry trying to break-into a stuffy, non-dynamic industry owned by a couple of heavy hitters


  • client was a small fish in a big pond not getting attention or focus from their agency, but paying the premium to hire them
  • campaigns were not being executed properly, and not a lot of optimization was happening on a weekly basis
  • campaigns were structed in ways that kept creative and campaigns in learning phase for too long, which didn't help performance
  • not leveraging retargeting enough---low hanging fruit left to rot on vine

4

CPI

Health Hero

Heath Hero is a blockchain based health engagement platform that leverages IoT/connected devices and modern DeFi.


They needed help with growing their user base for their NFT based game 'GO!'.

Fiat

This client did not have any formal digital marketing infrastructure across it's seven brands within Europe. They had no organizational framework or digital center of excellence to house their digital marketing frameworks. Additionally, they did not have any SEO program, and needed to expand search visibility across six European countries, where their target market resides.

Maxis Services

Maxis Services is a BC renovation and handyman contracting company. They reached out to us for help with:

  • website redesign
  • website rebuild
  • getting more clients

Top Rank Soccer Academy

Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.