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Results:
Company: High end male fashion accessories brand (ecommerce & storefront), $1M yearly revenue
Challenge: 7000 subscribers on email list, company has never sent an email prior to employing our team
Project scope: create cart recovery, subscriber welcome, and thank you sequences + monthly emailing 2-4x/month
Results:
Our client had a list of 7k subscribers and customers they never emailed prior to employing our team.
We created and deployed an email marketing flow funnel for the following:
Our team also delivers 2-4 monthly emails responsible for at least 10% of extra revenue generated for the company. As of July 2021 we started delivering SMS marketing and in our first month we gained 600 new subscribers on our SMS list and we generated $18k in SMS revenue.
Results:
Email Marketing,Content Marketing,Copywriting,Branding,SMS Marketing,Web Development
Style & Fashion
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Celebrante is an Australian celebrant directory which makes money from celebrants when users make an enquiry with them through the Celebrante website.
The business model is simple, generate enquiries through the website at less than it costs in marketing to generate the enquiry.
The previous owner was forced to sell the website after rising Google AdWords costs had made the website no longer profitable.
Lance Tapsell, a long-time celebrant and customer of the site decided to purchase it and try to get it profitable again.
By engaging Pathfinder, the business was able to dramatically reduce its cost per lead and ensure profitability for the business and its future.
The wonderful folks at OnePitch wanted to harness the power of Long-Form Blog Content. They needed a punchy copywriter to help provide valuable, educational, engaging content.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
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