I worked with Mercury Marine in my time at GS Design to create an integrated CMS platform that delivered on their global website needs, clearly positioning their premium global brand online.
Comprehensive content strategy shaped experience to deliver a solution with integrated translations and regimented editorial workflow to ensure global brand consistency while providing regional variation that serves the unique needs of worldwide countries and their local languages and dialects.
Awarded Best Website (2014) by Marine Marketers Association
Strategy focused on deep primary and secondary research, including marketer/manufacturer/dealer/customer interviews, to fully understand the scope of work and define success across key stakeholders
Design and development were run in an agile method, delivering consistent progress, gathering feedback, and adjusting to optimize the product as we learned throughout the project.
I worked with Mercury Marine in my time at GS Design to create an integrated CMS platform that delivered on their global website needs, clearly positioning their premium global brand online.
Comprehensive content strategy shaped experience to deliver a solution with integrated translations and regimented editorial workflow to ensure global brand consistency while providing regional variation that serves the unique needs of worldwide countries and their local languages and dialects.
Awarded Best Website (2014) by Marine Marketers Association
Web Development,Web Development,Marketing Strategy,SEO,Branding
Sports, Outdoors & Fitness
Put your e-mail in and we'll arrange a consultation call for you
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.