
We unified the marketing efforts of many different properties and increased all brand recognition and conversion KPIs. We continue to improve performance monthly.
Provide full service digital marketing for 9 unique property types inside a master planned community. Apartments, retail, commercial, condo, food & bev, rental homes, lots, homes, and coworking.
We took over all the digital and the data was fractured. All the properties were managed by different groups. We spent months tracking down access to data and websites to begin reviewing and optimizing.
one we had the data organized we rebuilt and relaunched all the channel strategies to improve performance.
We unified the marketing efforts of many different properties and increased all brand recognition and conversion KPIs. We continue to improve performance monthly.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,SEO,Marketing Strategy,Other,Web Development,Paid Ads
Real Estate
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I started working with BodyFX (home workout programs) as they were heading into a historically slower period for the brand (Q4). They had never run "holiday" sales or messaging, instead opting to reduce spend Oct-(mid)Dec before their big Q1 push. I pitched the client on a pre-holiday strategy (promotion & messaging) for us to start testing in early November, which he approved. The campaigns were a success (within target CPA range) and we were not only able to scale the initial tests, but iterate on the messaging throughout Nov & Dec to scale consistently over the holiday period, resulting in a 129% increase in spend YoY.
UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.