1. Helped grow the company's revenue from $4M to $100M in a period of 3 years by:
  2. Reducing CAC by 300%
  3. Increasing sign-ups and purchases from paid media by at least 500%
  4. Iterating and creating our A/B testing and Email strategy
1
CPO

The Challenge

I was the head of performance marketing for Bloomberg Media. I led all of our advertising, from determining our budget, electing creative and overseeing external and internal execution. During my time at Bloomberg we grew yearly revenue from $4M to $100M in 3 years.

The Process

The Solution

  1. Helped grow the company's revenue from $4M to $100M in a period of 3 years by:
  2. Reducing CAC by 300%
  3. Increasing sign-ups and purchases from paid media by at least 500%
  4. Iterating and creating our A/B testing and Email strategy
Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Email Marketing

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Mastercraft Plumbing

Create a brand identity and brand image.

2.54

ROAS

truLOCAL

truLOCAL is a farm-to-table meat subscription company based in Canada. They were struggling with reducing their CAC and improving their ROAS with their paid ad spend.

1

ROAS

Renown Health Products

Renown was having great success with direct mailers since the 90's, but hadn't developed their online presence and paid media strategy. We had no data going in on which products to focus on, which channels to choose, or how to position ourselves in the market.

0.7

ROAS

Peter Pauper Press

Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.