The Challenge

Mommyato launched their website in January 2022 and needed to create a digital strategy to help drive organic traffic in a competitive space: prenatal and postpartum support for new moms.

The Process

  • Perform extensive keyword research in order to identify opportunities to drive traffic where there was keyword volume but low competition
  • Create a content strategy aimed at generating traffic for these lower difficulty keywords
  • Work with dev team to ensure proper on-site SEO is being implemented on the website
  • Create and implement a backlink strategy incorporating guest blog posts, structured citations, and forum links.

The Solution

Skills Used

Content Marketing,Copywriting,SEO,Marketing Strategy

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

SureFit

SureFit was looking to improve it's eCommerce sales primarily through organic, paid search, affiliate and email channels. The challenge was to create a holistic digital marketing strategy that the company could implement on a consistent basis to generate direct to consumer sales as well as customer retention/repeat purchases.

1.5

CPO

MyBeautifulVegan

Mybeautifulvegan had been trying to launch a brand of apparel for people interested in vegan foods and lifestyle. I was in charge of all their Facebook ads, google ads and Klaviyo. I ultimately increased sales by 300%

Gummy Labs

This client approached us with a concept of his product and a vision for the website. We worked closely with him to help develop a voice for the website and gave some advice on long-term SEO strategies to utilize with content.

3

ROAS

Lucy In The Sky

Redefining the way online fashion brand functions today. International & LA-made.


Stoked to be part of this fast-paced and growing team making high-end women’s fashion available for the world.


Duties:

- scaling

- user acquisition

- advertising strategy & execution

- social media marketing

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.