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Recommendation received from founder:
Neha strikes me as a work ethic, ingenious, and conscientious individual. As a Freelance Marketing Consultant, Neha has been working with me on translating my business idea into a marketable product for the last eight months. Neha's range of competencies, including digital product strategy, branding, and business planning was unlike I've never seen before and made my project prone to success. Independent, involved, and insightful, Neha is always capable of adapting to the constant change an early stage start-up requires without losing track of the short and long-term company's goals. She is an entrepreneur herself, understanding and fighting for your project as if it was hers. It is undoubtedly a pleasure as well as a privilege to work with her. As a consultant or a leader, Neha earns my highest recommendation.
The brand worked with multiple industries such as charities, non profits, TV & Film, Childcare. Understanding the needs of various sectors and tailoring the campaigns based on each of the sectors
Recommendation received from founder:
Neha strikes me as a work ethic, ingenious, and conscientious individual. As a Freelance Marketing Consultant, Neha has been working with me on translating my business idea into a marketable product for the last eight months. Neha's range of competencies, including digital product strategy, branding, and business planning was unlike I've never seen before and made my project prone to success. Independent, involved, and insightful, Neha is always capable of adapting to the constant change an early stage start-up requires without losing track of the short and long-term company's goals. She is an entrepreneur herself, understanding and fighting for your project as if it was hers. It is undoubtedly a pleasure as well as a privilege to work with her. As a consultant or a leader, Neha earns my highest recommendation.
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Samsonite had a CRM database of customers but had not sent an email in over 6 months. They were looking for a fresh approach for its email marketing program to re-engage and nurture current and new customers. The challenge was to establish a new strategy and approach that would improve email open rates and click through rates to ultimately increase its ecommerce sales for its travel bags, luggage and accessories.
It's a newly launched service for a very small niche, ran entirely solo. The biggest difficulty is how to maintain the service relevant, so that it will gather a big enough volume of customers, while also staying true to the purpose of the product.
During our initial analysis of the company we identified the following challenges:
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
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