By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.



The Challenge

Morgan & Taylor were looking to increase sales through their online store in the 2018 Spring Carnival season after steady growth in previous years.


By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.



The Process

Morgan & Taylor are a Melbourne based millinery company synonymous with Spring Racing season. Their fascinators and race day hats are a feature on race courses around the country.


While the core of their business is driven by retailers like Myer, David Jones and the Iconic, Morgan & Taylor wanted to grow sales through their own store.


The Solution

By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.



Skills Used

Web Development,Paid Ads,SEO,Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.05

ROAS

Moet Hennesy

brand allocation in luxury events for the creation of UGC (user Generated content).

Golden Goose

Golden Goose is a recognized European shoe brand that is creating new campaigns for the American market. They were looking for a local TikTok video expert to help them create impactfully TikTok trends

1.5

ROAS

Mercedes Oakville

The client was looking for ways to increase awareness about the efficiency and benefit of owning a Mercedes, as well as why Mercedes owners should visit their dealership for maintenance services, rather than going to a local mechanic.

0.4

CPL

Nagios

  • Sophisticated B2B Buyer Persona
  • Long Sales Cycle
  • Publicly traded competitors with large budgets


Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.