
By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.
Morgan & Taylor were looking to increase sales through their online store in the 2018 Spring Carnival season after steady growth in previous years.
By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.
Morgan & Taylor are a Melbourne based millinery company synonymous with Spring Racing season. Their fascinators and race day hats are a feature on race courses around the country.
While the core of their business is driven by retailers like Myer, David Jones and the Iconic, Morgan & Taylor wanted to grow sales through their own store.
By partnering with Pathfinder they were able to skyrocket sales $99,994.24 compared with the previous Spring Carnival season, an increase of 21.32%.
Web Development,Paid Ads,SEO,Paid Ads,Paid Ads
Style & Fashion
Put your e-mail in and we'll arrange a consultation call for you
This client came to me because the weren't seeing conversion coming from the ads, and the structure of the campaigns was "very confusing". There were keywords buried within campaigns with hundreds of ad groups, that didn't get a chance to perform or see the light of day. In short, the structure was all messed up.

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.