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Google shopping campaigns proved to be the most profitable at over a 2x ROAS within the first month. With a proper account structure and initial test to find insights and improve results over time is the best way to go the right direction and scale.
The brand was struggling to acquire new customers and had no strategy with their paid media. I was able to create a strategy from scratch and eventually get them from breaking even to being profitable with their paid campaigns.
I am the paid media expert and help the brand with all paid media efforts such as Facebook, Instagram, and Google. I am responsible for the overall paid strategy to eventually scale the brand profitability.
Google shopping campaigns proved to be the most profitable at over a 2x ROAS within the first month. With a proper account structure and initial test to find insights and improve results over time is the best way to go the right direction and scale.
Google Shopping,Paid Ads,Paid Ads,Branding,Marketing Strategy
Automotive & Transportation
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This client sells file recovery software for Macs and PCs. Over the course of our engagement, they have changed from a single purchase model to a subscription model.
Develop website and implement tracking to measure performance
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Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
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