2
CPL

The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Finance

Results by the numbers

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1.5

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The brand faced several tough periods during the ups and downs of the pandemic, at times also overlapping with the natural seasonality of its vertical.


They were again facing a drop in sales and ROAS and I was working on a strategy to improve their ROAS.

IG

Implement internally the influencer channel

1.34

ROAS

Virtual EMDR

They were working with another agency that didn't really understand their product and couldn't get the right messaging

2.8

CPO

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