Company is now ranked at INC5000 after growing by 700% over the last year.
Delivering sales in an extremely competitive and regulated market
After rebuilding the main assets for lead and purchases generation, I've planned and implemented the customer acquisition strategy on Facebook, Google, LinkedIn and Taboola.
Company is now ranked at INC5000 after growing by 700% over the last year.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,CRO
Health & Wellness
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The Physio Loft started has a small, one person clinic with dreams of expanding into a vibrant clinic employing multiple therapists. The clinic is located in Downtown Toronto where there are 2 large chains of clinics dominating the industry. It had been challenging for The Physio Loft, as a small clinic to grow their cliental in the industry.
When it comes to advertising on social, its very challenging, since products are cheap. This made it difficult to make it profitable with ads when targeting directly to individuals (B2C) instead of business owners (B2B). They are more profitable when they get bulk orders from businesses or organizations. Targeting a cold audience on Facebook/Instagram was challenging to stay profitable at scale.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.