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We earned a highly scalable cost-per-lead assisted by Ai technologies to predetermine qualified prospect behaviour to assist the sales staff in rating prospects. With this optimized lead bidding and efficient prospect rating systems, we were able to focus the sales team on the highest quality leads.
We improved the cost per lead by 275% while remaining exceptionally highly qualified leads. Our micro-targeted campaign was able to segment Investors from first time buyers with great accuracy—priming the sales agent to understand the client's mind-set before the call.
We sold out the building in under a year achieving industry-leading performance. We also had many compliments in post-purchase surveys complimenting our branding style and ad creative.
The condo developer wanted to quickly sell a condo project in Victoria, BC. We were on the content team and the performance marketing team to increase visibility and desire in a highly competitive market.
The client had a small sales team, so we created efficient systems and utilized automation to turn the small sales staff into a sales force by leveraging their energy on ready-to-buy prospects.
I created a segmented real estate marketing program that micro-targeted: Retirees, First Time Buyers, Expats, Skilled Professionals, and Investors. We deployed key messaging for each audience in a highly creative lead gen campaign to attract the most promising prospects—and optimize messages that converted these key audiences.
We earned a highly scalable cost-per-lead assisted by Ai technologies to predetermine qualified prospect behaviour to assist the sales staff in rating prospects. With this optimized lead bidding and efficient prospect rating systems, we were able to focus the sales team on the highest quality leads.
We improved the cost per lead by 275% while remaining exceptionally highly qualified leads. Our micro-targeted campaign was able to segment Investors from first time buyers with great accuracy—priming the sales agent to understand the client's mind-set before the call.
We sold out the building in under a year achieving industry-leading performance. We also had many compliments in post-purchase surveys complimenting our branding style and ad creative.
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This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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