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We earned a highly scalable cost-per-lead assisted by Ai technologies to predetermine qualified prospect behaviour to assist the sales staff in rating prospects. With this optimized lead bidding and efficient prospect rating systems, we were able to focus the sales team on the highest quality leads.
We improved the cost per lead by 275% while remaining exceptionally highly qualified leads. Our micro-targeted campaign was able to segment Investors from first time buyers with great accuracy—priming the sales agent to understand the client's mind-set before the call.
We sold out the building in under a year achieving industry-leading performance. We also had many compliments in post-purchase surveys complimenting our branding style and ad creative.
The condo developer wanted to quickly sell a condo project in Victoria, BC. We were on the content team and the performance marketing team to increase visibility and desire in a highly competitive market.
The client had a small sales team, so we created efficient systems and utilized automation to turn the small sales staff into a sales force by leveraging their energy on ready-to-buy prospects.
I created a segmented real estate marketing program that micro-targeted: Retirees, First Time Buyers, Expats, Skilled Professionals, and Investors. We deployed key messaging for each audience in a highly creative lead gen campaign to attract the most promising prospects—and optimize messages that converted these key audiences.
We earned a highly scalable cost-per-lead assisted by Ai technologies to predetermine qualified prospect behaviour to assist the sales staff in rating prospects. With this optimized lead bidding and efficient prospect rating systems, we were able to focus the sales team on the highest quality leads.
We improved the cost per lead by 275% while remaining exceptionally highly qualified leads. Our micro-targeted campaign was able to segment Investors from first time buyers with great accuracy—priming the sales agent to understand the client's mind-set before the call.
We sold out the building in under a year achieving industry-leading performance. We also had many compliments in post-purchase surveys complimenting our branding style and ad creative.
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BURST is a top brand in the dental care industry. BURST first came to us when they needed an influencer quote to be aired on QVC that week. With little time to spare, we got them the quote that they needed from Jessica Robertson (Duck Dynasty). We have been running influencer marketing campaigns for BURST ever sense.
Lyst are a global fashion affiliate.
Their challenge was to understand the search intent of their inventory so that they could optimise it for Google either by merging search categories or by leaving them unmerged.
The client wanted to work with top portrait photographers for their new phone campaign. This was to position themselves as the top camera phone in the industry. They had very particular requirements on the chosen photographer so finding the right person was the first challenge. The second was managing the high profile talent and the client to achieve an outcome with the content that both parties were happy with. The timeline was extremely tight, particularly for such a high profile photographer with a busy schedule. Their target was to get high PR attention.
The budget included 3 other smaller but well known photographers who also created content around the same theme. We also had a gifting portion of the campaign where I sent the phones to small semi-professional photographers to create their own portraits. This was all to create buzz in the photography industry. This all had to be done beginning to end in about a month which is very tight.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
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