I have reduced the cost of the leads by 30% and lead quality, which improved the company CR by 18%.

0.3
CPL

The Challenge

Very competitive market.

In order to penetrate to new markets, we started running campaigns in different countries which I don't speak their languages.

The Process

ERP Vendor, I created multiple campaigns for different Priority ERP solutions in various markets. On Linkedin, I targeted specific job roles, interests, and company names. On Google, I have created a general keywords campaign and many display campaigns with different audiences, including "similar audience" and placement (Youtube channels, ERP-related sites, and relevant forums and content sites).

The Solution

I have reduced the cost of the leads by 30% and lead quality, which improved the company CR by 18%.

Skills Used

Paid Ads,SEO

Industry

Technology

Results by the numbers

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