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ACCO Brands was looking to increase revenue through their email channel. The challenge was to create new revenue using the existing revenue channel and existing clients in which a new system/process can be developed and deployed across all 5 of ACCO's child brands.
I am partnering with WInebuyers to grow their business through paid media. We're working on establishing their FB/IG ad campaigns, as well as considering secondary channels for success. So far, we've audited their site and layout as well as tested multiple creative types and audiences on FB.
Adventure Warehouse's #1 goal was to sell excess inventory. In a crowded, trend-driven and competitive market, Adventure Warehouse knew that they needed to be in front of consumers when they were searching for their products. They chose to work with a group of PPC specialists to ensure that the excess inventory they had sitting in their facilities would move and move quickly.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
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