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Results were high across the board in terms of CTR and ROAS for the ads for the face masks. From these sales and website visits, we were able to retarget with some upsells for sports clothing, getting a lot of return customers.
To learn more, check out our case study here: https://sh1ftdigital.com/case-study-reyjin/
With the pandemic striking at the wrong time for Reyjin, we had to find ways to gear their marketing efforts towards home workouts.
They had only recently launched, so we needed to find good angles for them to stay afloat.
We showcased the fact that it was a local brand, perfect for home workouts while giving technical information about the products.
They were also selling sports masks that brought tremendous people to the website and allowed us to retarget and upsell with clothing items.
Results were high across the board in terms of CTR and ROAS for the ads for the face masks. From these sales and website visits, we were able to retarget with some upsells for sports clothing, getting a lot of return customers.
To learn more, check out our case study here: https://sh1ftdigital.com/case-study-reyjin/
Paid Ads,Paid Ads,Branding,Social Media Management
Sports, Outdoors & Fitness
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Client has a long sales cycle on their products, as they are promotional product brands. This makes it challenging to measure the true ROI. A lead that does a quick chat could be worth thousands of dollars more than a $100 ecommerce sale. While ePromos had some rudimentary tracking in place to see the value per lead; they still didn't have true visibility or integration into their ad accounts to optimize towards process.
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