-Implementation of new brand identity and architecture for the group (8 countries)

-Recovery of Canoe's leadership in the bingos market in Spain

The Challenge

Definition of the B2C and B2B value proposition of Sports betting and Bingos in Spain.

Definition and implementation of the Group's brands architecture

The Process

Corporate Marketing Director

The Solution

-Implementation of new brand identity and architecture for the group (8 countries)

-Recovery of Canoe's leadership in the bingos market in Spain

Skills Used

Other,Social Media Management,SEO,Web Development,Marketing Strategy,Marketing Strategy,Copywriting,Paid Ads,Marketing Strategy,Email Marketing,Web Development,Web Development,CRO,Branding

Industry

Gaming

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1,607%

Organic search traffic

Wedding Style Magazine

Wedding Style struggled competing against the numerous national wedding brands

already established online. They were not ranking for many of the most popular wedding

related searches and were having difficulty retaining their advertising clients.


They wanted to improve their search engine results, their user experience and the number of brides visiting and converting into leads each month. Their ultimate goal was to increase and retain advertising clients by attracting more affluent brides to the site each month and converting them into customers.

Road2

We started with a blank slate, a well design website with very little content however very little brand awareness. My challenge was to develop the content and social media presence.

Aviators Market

Byron Bay Gifts

Byron Bay Gifts is a leading Australian hamper delivery company specialising in gift hampers containing organic and natural products from the Byron Bay region.


While they had achieved exceptional growth from strong word of mouth and highly profitable Google Ads campaigns, they were looking for additional acquisition channels like SEO to add to their marketing mix and take them to the next level.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.