Went from averaging 2-2.7x ROAS to 3.2-4.9x ROAS through aggressive scaling, ad testing, and audience/campaign expansion.
agency
The client was managing all their own campaigns and wanted to scale their business to the next level of sales.
We worked with them to design a promo that we believed would be effective and when it started to pick up some traction with advertising we quickly scaled to $10,000+ in ad spend while hitting 4.92x ROAS.
Went from averaging 2-2.7x ROAS to 3.2-4.9x ROAS through aggressive scaling, ad testing, and audience/campaign expansion.
Paid Ads,Paid Ads,Paid Ads
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Every brand wants to go viral on social media for the right reasons. We believe that’s not always up to luck. Rather it’s often up to proper audience alignment between the brand, the publisher content, and the audience.
In Q4 of 2020 we put together a series of placements with Barstool Sports on behalf of C4 Energy. The rate card for those particular placements promised slightly more than 750k views.
By working on nailing the audience alignment the campaign went immediately viral soaring past 9.5 Million views. A huge win coming into the competitive Black Friday weekend.