The marketing failed. It was a test, but there were a number of challenges:

  1. Not sufficient budget to get learnings before deploying all budget.
  2. Company deployed ads before website was ready. Website had flow issues, which resulted in higher bounce rates.
  3. Not everyone wants to buy a crypto mining rig for $10k. The marketing runway was way too short to actually drive success.
0
CPO

The Challenge

Build a brand. Get people to sign up for their mining rigs.

The Process

Deployed ads for the target persona to encourage them to sign up

The Solution

The marketing failed. It was a test, but there were a number of challenges:

  1. Not sufficient budget to get learnings before deploying all budget.
  2. Company deployed ads before website was ready. Website had flow issues, which resulted in higher bounce rates.
  3. Not everyone wants to buy a crypto mining rig for $10k. The marketing runway was way too short to actually drive success.
Skills Used

Paid Ads,Email Marketing,Paid Ads

Industry

Finance

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.6

CPM

Desert Data Recovery

Optimize ads performance and search engine rankings

1.7

CPO

Aquatiere

Aquateire came to me with an issue, due to the current economic climate in the UK their sales were down 50% from the previous year.

Credit One Bank

Credit One Bank credit card is designed for people who are trying to rebuild their bad credit and people starting out and trying to build credit. Credit One was not a well-known consumer brand, the challenge was two-fold, One, to educate the consumer who Credit One was, and two, inform the consumer that while most credit card companies asked for too much information (TMI) when you apply for their card, Credit One only asked a few.

Rescue Business Tax Services LLC

Built a new brand from the ground up as an offshoot to the client's original business.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.