
Managed to continually lower CPAs MoM despite drops in traffic due to gym closures due to COVID in 2020. Maintained 10% growth in traffic MoM.
I was hired on two months before COVID hit, Society Nine sells boxing gear for women, and with all of the boxing gyms closing down after COVID, traffic and sales were hit hard.
Managed Strategy, builds, growth, and reporting of multi-channel campaigns
Managed to continually lower CPAs MoM despite drops in traffic due to gym closures due to COVID in 2020. Maintained 10% growth in traffic MoM.
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In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.