The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Copywriting,Other,Content Marketing,Social Media Management

Industry

Beauty

Results by the numbers

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ROAS

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Client was facing difficulties after the iOS 14.5 updates which impacted Facebook and Instagram ads.

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Up until now, the company had not experimented with paid channels, and weren't sure if they could make the costs work for their self-serve software product.

0.4

CPR

NUS MBA

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  • Past 3 years did not have full/filled classes (there was room for more students). There were many applications, but not enough qualified candidates.

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In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

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Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.