
I made use of three marketing types. Social media marketing, influencer marketing and email marketing, which, in conjunction grew their revenue month on month. For this brand, strong email marketing with promotional campaigns saw the highest revenue growth. Email automations were also implemented assisting in more sales such as a welcome flow, abandoned cart, and post-purchase customer care automation.
Belissimo is a cutting-edge hat brand based in the US that needed assistance growing its customer base and revenue as its main objective. These luxury hats are at a high price point so marketing to the correct consumer is crucial with a niche target market.
I made use of three marketing types. Social media marketing, influencer marketing and email marketing, which, in conjunction grew their revenue month on month. For this brand, strong email marketing with promotional campaigns saw the highest revenue growth. Email automations were also implemented assisting in more sales such as a welcome flow, abandoned cart, and post-purchase customer care automation.
Marketing Strategy,Email Marketing,Social Media Management,Marketing Strategy,Other,Content Marketing,Copywriting
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Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.