Creating a unifying feel to the feed, and bringing creative and interactive content to the community. We needed to bring a modern twist to the account and the brand to make sure it resonates with the target demographic. Our challenge was account growth and brand awareness which we've tended to thanks to a new and improve social media management strategy, promotional content and ads, and interactive content.

• We start by doing a whole audit of the profile, strategy, and competitors.
• We then create different feed iterations with different brand styles, tones of voice for captions, and the owner picked his favourite direction
• We start posting, scheduling and interacting with the community
• We created engagement campaigns to boost the brand's notoriety