
Within several months of the campaign beginning we had achieved highest-ever ticket sales and attendance.
By the end of the project the number of tickets sold and attendees had grown by 340% from when we began.
This was their primary introductory service and resulted in growth that lasted for years to come. The project propelled the company into new and more profitable acquisition channels.
Sterling was a legacy brand with a strong foothold in older forms outreach and marketing. My challenge was to bring them up to the 21st century and successfully use their existing promotional strategies and materials in a totally new application across digital channels.
Sterling delivers practice management consulting and training events all across the country. Their primary marketing goal was to increase ticket sales and attendance at regional conferences.
My role was to consult the existing marketing team on how they could move their existing strategies in a new, digital application and to build out the account structures needed to support their new marketing channels.
Within several months of the campaign beginning we had achieved highest-ever ticket sales and attendance.
By the end of the project the number of tickets sold and attendees had grown by 340% from when we began.
This was their primary introductory service and resulted in growth that lasted for years to come. The project propelled the company into new and more profitable acquisition channels.
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In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.