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Within several months of the campaign beginning we had achieved highest-ever ticket sales and attendance.
By the end of the project the number of tickets sold and attendees had grown by 340% from when we began.
This was their primary introductory service and resulted in growth that lasted for years to come. The project propelled the company into new and more profitable acquisition channels.
Sterling was a legacy brand with a strong foothold in older forms outreach and marketing. My challenge was to bring them up to the 21st century and successfully use their existing promotional strategies and materials in a totally new application across digital channels.
Sterling delivers practice management consulting and training events all across the country. Their primary marketing goal was to increase ticket sales and attendance at regional conferences.
My role was to consult the existing marketing team on how they could move their existing strategies in a new, digital application and to build out the account structures needed to support their new marketing channels.
Within several months of the campaign beginning we had achieved highest-ever ticket sales and attendance.
By the end of the project the number of tickets sold and attendees had grown by 340% from when we began.
This was their primary introductory service and resulted in growth that lasted for years to come. The project propelled the company into new and more profitable acquisition channels.
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Byron Bay Gifts is a leading Australian hamper delivery company specialising in gift hampers containing organic and natural products from the Byron Bay region.
While they had achieved exceptional growth from strong word of mouth and highly profitable Google Ads campaigns, they were looking for additional acquisition channels like SEO to add to their marketing mix and take them to the next level.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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