expert
The client has a virtual paint party store. She needed higher customer value.
I created 5 automatic email flows: New clients welcome, Social Share and reviews, Upsell and Cross-sell, birthday email and abandoned cart check
Higher customer value, Organic social posts, targeting and share
Art & Entertainment
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It was an eight-week engagement to conduct an SEO audit for a section of the client's site. I managed an offshore resource supporting the engagement and used an in-house design specialist to product the final report deliverable for the client. I conducted a range of interviews with the major members of the marketing team to understand internal processes, workflows, marketing persona development and marketing research.