
The short term plan was able to introduce well attended, expert-led webinars and increase CTOR
Study Group needed to employ student recruitment and retention strategies to attract international students to select US universities
I led a team of international marketing managers to outline strategy and communications plan that involved robust lifecycle marketing, events/webinars and ambassadors
The short term plan was able to introduce well attended, expert-led webinars and increase CTOR
Content Marketing,Email Marketing,Other,Marketing Strategy
Education
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Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

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