
After 3 months, the new and improved site was launched and after an additional 60 days the web site was able to increase conversion rate by 50%
Migrate original custom code site to fully re-designed Shopify store with increased conversion rate.
We took Supplement Hunt's existing slow custom coded site and migrated all of the products, history and advanced features over to a custom Shopify Plus environment. From there we refreshed the brand identity to new fonts, expanded color palate and design systems to enhance the visuals of the brand. Finally we analyzed the flow of traffic to optimize the home page, collection/product pages and check out experience to maximize online conversions.
After 3 months, the new and improved site was launched and after an additional 60 days the web site was able to increase conversion rate by 50%
Web Development,Web Development,CRO,Branding
Health & Wellness
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The Challenge
Prior to working with Diogenes Solutions, the team at Gakken focused their efforts on Amazon Marketing with no Success usually just opting for automatic Amazon PPC campaigns that were costly and not profitable.
To position itself as a Top selling children’s book company, Gakken would have to prioritize targeted manual PPC campaigns. They would need to focus on ASIN targeting competitor products. Book targeting needs to be conservative in bidding and hyper targeted.
The Gakken team sought me out as the right person to take on the challenge.
The goal was to refine Gakkens PPC targeting with manual Selection, identify high-impact keywords, Categories and Products as well as display ads to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions.

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