This complicated technological challenge included featuring thousands of animations per second, as well as creating a technological infrastructure that can accommodate tens of thousands of users across the site in any given period of time and maintaining optimal levels of user experience. All this has been done, in order to allow the "Teva" business customers to easily log into the website, and enjoy a product whose main purpose is to replace the pavilions at the frontal conferences.
• Addressing a number of issues during the project
• Creation of a server infrastructure to support multi-data and operations
• Establishing an infrastructure with Salesforce integrations to have a single database
• Forming a user system
Writing an in-depth technological characterization that reviews all the technological issues. In addition, five different staff members were assigned to this project in order to create a parallel workflow between the different parts of the project.
Web Development,Web Development
Health & Wellness
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PetO were a traditional retail brand, the third largest chain of pet supplies in Australia. They decided to launch their eCommerce store in 2019, but did not see it as a key pillar of their brand until the pandemic, which customers online, as they were unable to visit the brick-and-mortar stores.
The ROAS was great at that time, during the lockdowns, however as customers returned to stores the ROAS began to quickly decline and the customer was concerned about the profitability of the site and their marketing activity. The ROAS had dropped a peak of~800% during lockdown to only ~250% a few months later.
I joined the account to drive the account strategy and lift campaign performance.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.