HOW AN E-COMMERCE STORE GENERATED 1,553 PURCHASES IN UNDER 3 MONTHS WITH A 683.47% RETURN ON AD SPEND

GROWING A SOCIAL COMMUNITY IN A NICHE MARKET

An online store that is your one-stop shop for English Teas and Tea Sets. They carry everything you need for an English Tea party. Most of their products are made in the UK and are available for purchase to people in the U.S.

COMPANY OVERVIEW

The brand was new to Facebook advertising and had never run Facebook ads before. They had a Facebook page and posted to it occasionally.

INTRODUCTION

Develop a strategy that included organic content development and a strategic paid advertising campaign. The strategy also included regular recommendations, inbound engagement monitoring, as well as monthly analytics reporting.

SOLUTION

Helped brand double their Facebook fans and generated 1,553 Purchases in less than 3 months with 683.47% Return on Ad Spend and $78,640.92 Website Purchases Conversion Value. Along with this content development, I developed and managed an assortment of social media advertising campaigns, while A/B Testing different variations.

Develop a responsive performance SEO-focused website to drive conversions, in an industry saturated by large financial corporations with huge digital marketing budgets.

Product – Demat & Trading Account

Geo India (excluding East, Northeast, J&K)

Audience: 25+ Years, Working Professionals.

Gender: Male

Income Group: 1M INR +

Objective: Generate Quality leads with decent conversion

This customer wanted to increase their ads revenue and launch a new product using their current customer data and pixel information.

The main challenge we had with them, was to increase the AOV because the conversion rate was amazing but we weren't profitable with those sales