I was able to achieve 5 month on month improvements in terms of cost per lead and volume of leads for the client. Saving them approximately $140K for the 2nd quarter of the year.
expert
Reduce CPL from $45-55 per lead to below $30 which is around a 40-50% improvement in cost per lead
I used the clients databased to download various custom export lists of previous leads & sales in various industries/qualifications. I then used these customer exports to create and test lookalike audiences.
I restructured the ad account completely.
Then I did a deep dive analysis to the creatives. Found what worked in the past and made many iterations of it. This is when the account really turned around.
I was able to achieve 5 month on month improvements in terms of cost per lead and volume of leads for the client. Saving them approximately $140K for the 2nd quarter of the year.
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"ClickCease™ will track each and every click on your search network, display and shopping campaigns. Taking into account IP and IP range, unique device, VPN, your unique settings and more."
We help ClickCease with their CRO efforts and struggles on order to improve the flow and provide more detailed info!
Company: produces and sells parts for recreational boats like switches and breaker, as well as custom panels.
Challenge: their acquired a 40k email subscriber list that was not monetized to its fullest
Results: 15-20% increase in revenue month on month as a result of our team's email marketing efforts