Stephen R.

Mayple Vetted

expert

The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Web Development,Paid Ads,Paid Ads,Paid Ads

Industry

Automotive & Transportation

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More Case Study

Kappa

Before selling on Amazon, Kappa was mainly focused on D2C via Shopify and brick & mortar retail locations. The pandemic changed everything and they needed to adjust their business and focus more on online sales.


I was tasked with the challenge of launching Kappa products on Amazon. This required me to develop a strategic plan to launch a brand on Amazon at the height of a pandemic. One of the main challenges that I faced was that Kappa products have a high price point and that doesn't always perform well on Amazon, especially in the clothing category.

RootsTech

The RootsTech conference is the largest genealogy conference in the world. For the first 10 years, the conference was held in Salt Lake City, UT as an in-person conference with only 40k attendees. When the pandemic hit, the challenge was how to take an in-person conference, make it virtual and expand the global footprint of the business.

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CPL

Waverly Gym

They were looking to acquire new customers through better marketing.

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ROAS

LED Supply

Client couldn't profitably acquire customers through their search ads. Our team helped do some minor rebranding, as well as focus on their (at the time) audience core of police departments.