The Zora Collection Case Study

The Challenge

This was a brand new store that needed to build sales from the ground up. The client was not doing social posting, Google Ads, or any other form of marketing to bring in sales. Facebook Ads were the only source of traffic.

The Process

When working with this client, I wrote the product copy to optimize it for paid ads. Then ad copy, images, and videos were designed to grab attention. All poor performing ads and ad sets were paused to improve cost per purchase.

The Solution

$783 in sales in the first 14 days of advertising.

Average of 283% ROAS

The highest ad set ROAS of 447% and lowest ad set ROAS of 154%

Cost per purchase of $12.99

Website

https://zorascollection.com

Skills Used

Paid Ads,Paid Ads,Web Development,Copywriting

Industry

Style & Fashion

Results by the numbers

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