
The client is pretty happy with September performance of 6.3 ROAS
This is a fairly young business that the client started in this spring, so reaching a proper sales volume was part of the strategy as well.
I manage the Google ads Account.
Product feed optimization & Ad campaign structure
The client is pretty happy with September performance of 6.3 ROAS
Paid Ads,Google Shopping
Beauty
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Our partnership began as the company underwent a complete rebranding and repositioning. Formerly Sunshine Kids and well known in retail spaces for exceptional safety standards, Diono wanted to establish themselves as an international brand with its own ecommerce channel and a product line that expanded beyond car seats. With a small budget and strict pricing requirements, we drove growth of the Diono brand and digital footprint up to the point of acquisition in early 2018.

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