This is an ongoing engagement where I basically stood up all digital marketing. That said, after 60 days of prep, new leads are arriving each day, so the benefit to the client is like an entirely new market for them.


Leads have already begun coming in via the website and we have expanded their visits/conversions from Organic by 500%+ since inception.

1
ROAS

The Challenge

This brand is a very successful Real Estate brand in Philadelphia selling over $150M per year that had not at any point leveraged the web, social, mobile, or any Inbound Marketing processes to grow their clientele.


From the start, it involved a lot of education on the benefits of Inbound, how it works, and what LOE is required. We had to dive into objective setting, tease out their business info on operations, customers, performance, and just about everything involved in being the business they are.


I also took over their website, began re-doing, laying in all SEO on focus pages, developing strategy, building landing pages, new content, blogs, and more.


Once we set their initial objectives, we planned Google Ads, SEO emphasis, content, and more. We developed a quarterly approach to planning and setting objectives, then building out all artifacts and processes required to prosecute Inbound tactics against those goals and targets.


For this engagement, I'm doing:


  • SEO
  • KPI reporting
  • Google Search ad campaigns
  • Lookalike and retargeting ad development
  • Digital ad reporting and optimization
  • Landing pages
  • Website copy
  • Blog content creation
  • Lead magnet creation and content
  • Conversion optimization
  • Marketing budget creation and management
  • Social media coordination and content
  • Social media metrics and reporting
  • Email automation

The Process

See above for most info, but to add some thoughts here, this is a "zero to hero" engagement when it comes to Inbound.

The Solution

This is an ongoing engagement where I basically stood up all digital marketing. That said, after 60 days of prep, new leads are arriving each day, so the benefit to the client is like an entirely new market for them.


Leads have already begun coming in via the website and we have expanded their visits/conversions from Organic by 500%+ since inception.

Skills Used

Paid Ads,SEO,Branding,Web Development,Copywriting,Content Marketing,CRO,Marketing Strategy,Social Media Management,Web Development,Web Development

Industry

Real Estate

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2x

Revenue in 60 days

pk24

pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.


The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.

NPMahjong

It's a newly launched service for a very small niche, ran entirely solo. The biggest difficulty is how to maintain the service relevant, so that it will gather a big enough volume of customers, while also staying true to the purpose of the product.

2

ROAS

Mega Viral Store

Create the ecommerce brand from zero

IG

Implement internally the influencer channel

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.