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We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
They had been collecting customer email addresses for years and set up a MailChimp account, but were only sending emails twice per year. On top of that, it wasn't even integrated with their site so we had no idea how much revenue was being generated.
Our first task was to set them up with a more powerful email provider, integrate it with their e-commerce site and retail CRM tool, and create 7 standard e-commerce automations. From there, we scrubbed their list of cold contacts, segmented their audience, and created a strategy for each one.
We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
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This account was struggling with shopping before we took over, but once we got the feed cleaned up and a better structure in place, we were able to scale shopping revenue by over 5000% YOY. We were also able to improve the account's overall ROAS by over 60% YOY. This had a huge impact on their business and ultimately allowed them to grow more.
In 2020 I took on paid media, when I took over we were running traffic campaigns, we had not installed tracking on our menu site and couldn't run conversion campaigns. I first worked to set up proper tracking and pass that data to our facebook account. Next I built out a strategy and ran it past our CEO. In the next 3 months I took our roas from .5x to an average of 6x.
I have worked for Pei Wei since 2018 as a lead creative. Working on every creative touch point for the brand. Including email, website, billboards, campaigns, packaging, menus, in-store signage etc.. Being the sole creative for a mid sized company with 150 stores, I've always had to look for ways to increase efficiency and streamline our processes.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
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