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We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
They had been collecting customer email addresses for years and set up a MailChimp account, but were only sending emails twice per year. On top of that, it wasn't even integrated with their site so we had no idea how much revenue was being generated.
Our first task was to set them up with a more powerful email provider, integrate it with their e-commerce site and retail CRM tool, and create 7 standard e-commerce automations. From there, we scrubbed their list of cold contacts, segmented their audience, and created a strategy for each one.
We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
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The Simon Sinek team brought me on to help them ramp up their online course offering on Simon Sinek's "InspireU" (https://simonsinek.com/InspireU#/).
We needed to scale up the ad program across social ad platforms, identify the profitability of the paid program at large, and figure out a better methodology for advertising dozens of courses at scale.
I had a wonderful experience working with Vakilsearch in promoting their brand through different social media channels. Since Vakilsearch was a legal service provider, I learnt the techniques and tactics often used to promote such brands. Having worked with a B2C company, I would be analysing their customers' problems and stress upon them in offering good and best deals. India is a diversified country and thus, every state has different protocols, regulations and law system, nevertheless, the fundamental lies the same. For instance, the GST registration process varies in each state. The terms and jargons mentioned were challenging, however, in due course, I became an expert in writing more than 20 service pages and 200+ blogs for them.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
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