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We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
They had been collecting customer email addresses for years and set up a MailChimp account, but were only sending emails twice per year. On top of that, it wasn't even integrated with their site so we had no idea how much revenue was being generated.
Our first task was to set them up with a more powerful email provider, integrate it with their e-commerce site and retail CRM tool, and create 7 standard e-commerce automations. From there, we scrubbed their list of cold contacts, segmented their audience, and created a strategy for each one.
We have only implemented the e-commerce automations thus far. We have not implemented lead acquisition on their website or started executing their campaign strategies. With these automations alone, we have generated an additional $178,000 in revenue in just 90 days.
The 14-day case study can be read here:
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iKippahs brand is a DTC premium fashion brand with a small finite audience.
They had a small budget to get ROI positive.
Lots of competition in the space.
Being a writer, I love exploring a lot of industries and one such industry is politics. In I-PAC (Indian Political Action Committee), we do digital and offline campaigns wherein I belonged to the Digital sector. I-PAC works out strategies and campaigns plans for DMK which is one of the most influential parties in India. It almost resembles the 'media' industry, in which, the work should be instantly submitted and should get ready to received work at any instance. Sometimes, working on Sundays was quite difficult but once I learnt the strategy, it became one of my favourite roles. I was given the role of managing the campaign - Vidiyalai Nokki Stalinin Kural (The voice of Stalin) and the campaign took place for 75 days. Stalin, the president of DMK, is the one who represents the DMK party and leads it. The leaders of DMK were campaigning for their party, and I made sure to cover them all digitally.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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