• In year one the company was able to break even and we were able to identify a winning strategy with their products: matching them with celebrities and micro-influencers to drive sales.
  • We were in charge of launching Cannaxine, a pain cream with hemp that is now their #1 product.
  • After 3 years, Vitasei continues growing in sales and is a leader in the American Hispanic market.
4
ROAS

The Challenge

This was a Colombian company that wanted to break into the US business with their unique product line. They had no audience and no previous sales in the market.

The Process

  • We audited their Colombian account to identify who would be their target market in the US and their best-selling products.
  • We launched their best-selling product Ellixxis with an American Home shopping network celebrity.
  • We built a Facebook Ads funnel that allowed us to collect leads and make sales, using retargeting.
  • We grew their Colombian ROI from 2 to an ROI of 4 in the US and built a list of over 5000 qualified leads.

The Solution

  • In year one the company was able to break even and we were able to identify a winning strategy with their products: matching them with celebrities and micro-influencers to drive sales.
  • We were in charge of launching Cannaxine, a pain cream with hemp that is now their #1 product.
  • After 3 years, Vitasei continues growing in sales and is a leader in the American Hispanic market.
Skills Used

Paid Ads,Paid Ads,Copywriting

Industry

Beauty

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.4

CPL

NHL Live

We were selling a streaming service for a sports league. The goal was to leverage the iOS and Google Play App stores to generate large volumes of customers at the start of the new season. 

Treasury Wine Estates

Treasury Wine Estates is a multi-brand and multi-region wine company. I worked with the DTC business in the US to connect the consumer experience across its physical tasting room, website, subscription and phone sales channels. I was responsible for the functional roadmap for marketing and eCommerce DTC.

SendGrid

SendGrid was a well-established email API frequently used by businesses for transactional email use cases, attempting to break into the email marketing space with an email marketing campaign. After around two years of struggling to break into email marketing, marketing leaders were interested in a way to build more content marketing traffic to the site via organic search channels. Problem was, email marketing is an extremely difficult vertical for content marketing.

Myx Fitness

We were challenged to 10X scale our monthly revenue while maintaining ROAS.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.