When we started working with the team, they were managing 20 accounts. Over the last three years, we have helped them grow this client base to over 50 paid media clients.

We have achieved this by listening to the client and using data to increase sales volume and the type and quality of each conversion they were delivering for their clients.

As our relationship developed, we were able to evolve a proprietary lead generation solution by connecting software solutions to create a seamless experience for the end client. This included a feedback loop to ensure that data was continually optimized towards the best and highest revenue-generating keywords and ad copy.

In addition to the great KPIs we have delivered, we have also delivered a number of other benefits, including:

• Reduced administrative time by embedding automation using Zapier

• Standardized conversion tracking across all accounts for accuracy

• Landing Page suggestions to optimize conversion rates

• Implementation of a state-of-the-art budget management system

• Creation of standardized templates to ensure immediate performance gains with multiple predefined strategies based on initial performance.

Client Quote:

Shawn Kimmel, Xpress Promotion

“EMA has been a key asset in expanding my company. They work just like an internal team would. I rely on them heavily for handling all aspects of paid ads delivery from onboard of clients and set up of accounts, maintenance, problem solving and building systems to optimize account and workflow. They are responsive, dependable and wicked smart!

EMA has been a key asset in expanding my company’s paid ads services. I rely on them for all aspects of paid ads delivery from the onboarding of clients and account set up, to account and client routine servicing and handling of sensitive and timely issues. They work like an internal department and are dependable for getting their product and client retention. On one side of the spectrum is the “churn and burn” outsourced paid ads services, and on the other is EMA – completely custom, optimized, effective and responsive to your and your clients’ needs. 

EMA has been a key element in doubling my company’s paid ads services. They cover all aspects of paid ads services from the client side to the backend and even work to develop optimized systems to improve not only the paid ads products but the workflow as well. I find them responsive, dependable and efficient in addressing any situation that comes up – handling down months, onboarding clients, client reporting, emergency handlings and COVID. They have been solid throughout.”