The client wanted to maintain a ROAS of 2X but was averaging 0.9X
I created campaigns based on brand recognition, generneral product search, and shoppings ads.
I currently maintain a ROAS of 2.5-3X
Paid Ads,Google Shopping
Beauty
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Being a small business, one of the biggest challenges you may face is growing your awareness and brand authority, online so that your target audience makes a purchase.
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