+75% Increase in new B2B sales conversion rate


0.75
CPL

Daniel S.

Mayple Vetted

expert

The Challenge

I worked with 3D printing tech, a 3D printing shop out of Atlanta focusing on 3D production and manufacturing. Having had some success with digital, they were looking for a way to refine their paid strategy to focus exclusively on an industrial commercial buyer profile, as opposed to individuals with small/singular printing jobs. By refining our targeting and leveraging audience strategy to only focus spend on B2B traffic, we were able to increase the new sale conversion rate 75%.

The Process

- We added additional conversion tracking touch points to gain more insight into B2B client sales path.

- We leveraged first-party audiences to create a robust remarketing strategy

- Adjusted ad copy and graphic content in ads to focus on B2B buyer

- Ongoing keyword monitoring and campaign optimization

The Solution

+75% Increase in new B2B sales conversion rate


Skills Used

Paid Ads,Paid Ads

Industry

Technology

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.5

ROAS

Yacht21

They were managing it in house not knowing how to manage the account, barely at 1-1.5x ROAS and was losing money on DTC online store. 

Roche Diagnostics

Provided SEO, developed landing pages, promoted Accu-Chek glucose monitors and strips

Designed and developed branded adver-games as content for kids/teens in collaboration with the Juvenile Diabetes Research Foundation (JDRF)

1

CPO

Sweet Talk

This innovative cakery opened a Shopify to drive custom cake orders and cakes in a jar couriered nationwide as dessert or given as a great surprise gift!


The client tried to run Facebook and Google ads themselves to promote their store and drive online orders. They soon realised they didn't know what they were doing - nor had the time to learn and experiment.

Makeachamp

They wanted to acquire more athletes & funding through their platform