Shorten the poc process with providers from months to weeks, setup X 3 campaigns than usual for the same time-frame, increased profitability for existing activities by 40% on avg.

0.4
CPO

The Challenge

Acquire & maintain high vol amounts of traffic to a list of brands operated by 888, to get quality first-time depositors with decent ltv.

The Process

Setting up profitable media campaigns across various platforms, providers, traffic sources and business-units. Reporting and measurement in a noisy b2c environment with homemade tracking solutions (impression/click counters).

The Solution

Shorten the poc process with providers from months to weeks, setup X 3 campaigns than usual for the same time-frame, increased profitability for existing activities by 40% on avg.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Email Marketing,Paid Ads,Other,Web Development,CRO

Industry

Gaming

Results by the numbers

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